Beedle's SpriteOfficial Artwork of BeedleBeedle is a small-time businessman, seen working on the high seas in The Wind Waker and Phantom Hourglass, within the gates of Hyrule Castle Town in The Minish Cap, and in the skies of Hyrule in Spirit Tracks. Unlike the other entrepreneurial businesses in the Zelda universe, Beedle incorporates memberships into his line of work, rewarding Link with increased price discounts if he becomes a frequent, repeat customer.

In Kakashi: The Search for Tingle, Beedle will be the traveling merchant from whom Kakashi can purchase items from.